New Arrivals · Business

May 19, 2018
These titles were recently added to the collection of the Public Library of Cincinnati and Hamilton County.

Facebook marketing

May 18, 2018
Diamond, Stephanie, author.
©2018
xiii, 368 pages : illustrations, black and white ; 24 cm.
Includes index.
"This book helps you create a Facebook marketing plan designed to attract your desired audience. Inside, you'll discover the psychology of the Facebook user, establish a social media presence, increase your brand awareness, integrate Facebook marketing with other marketing strategies, learn to target a specific audience, and much more."--Back cover.

Next is now : 5 steps for embracing change : building a business that thrives into the future

May 17, 2018
Arussy, Lior, author.
New York : Simon & Schuster, 2018.
xii, 244 pages : illustrations ; 24 cm
"The old business model of adapting to change for continued success is dead. Change is the new normal. There are no more periods of stability and predictability. There is only change. This continuous upheaval can undercut morale, decrease productivity and decimate profits, or it can be a game-changing opportunity. Arussy illuminates the path to opportunity. He helps corporate leaders and their employees view change as an opportunity to become invested, drive that change, and achieve more success and job satisfaction than if change were simply implemented from the top down."-- Amazon.

Optimizing growth : predictive and profitable strategies to understand demand and outsmart your competitors

May 16, 2018
Green, Jason, 1963- author.
Hoboken, New Jersey : John Wiley & Sons, Inc., [2018]
xiii, 225 pages : illustrations ; 24 cm
"This book is a handbook for how to succeed in the age of big data. Today's business environment looks dramatically different than it did even a decade ago, and it continues to evolve at an increasing rate; macroeconomic shifts, consumer trends, technological advances, and changing competitive dynamics are accelerating the pace of change, and businesses are struggling to grow amidst the turbulence. This book provides insightful guidance, real-world success stories and practical tools to achieve growth in this new era, utilizing big data to achieve a deeper understanding of demand, customers, competitors, and opportunity. With disruption around every corner, growth now demands innovative new approaches and an improved capacity to meet customer needs; by gaining a stronger grasp of demand, businesses can elevate performance from "survive" to "thrive.""-- Provided by publisher.

Mind tools for managers : 100 ways to be a better boss

May 16, 2018
Manktelow, James, author.
Hoboken, New Jersey : John Wiley & Sons, Inc., [2018]
xxvi, 246 pages : illustrations ; 24 cm
"This book helps new and experienced leaders develop the skills they need to be more effective in everything they do. It brings together the 100 most important leadership skills--as voted for by 15,000 managers and professionals worldwide--into a single volume, providing an easy-access solutions manual for people wanting to be the best manager they can be. Each chapter details a related group of skills, providing links to additional resources as needed, plus the tools you need to put ideas into practice. Read beginning-to-end, this guide provides a crash course on the essential skills of any effective manager; used as a reference, its clear organization allows you to find the solution you need quickly and easily"-- Provided by publisher.

Ask a manager : how to navigate clueless colleagues, lunch-stealing bosses, and the rest of your life at work

May 15, 2018
Green, Alison, author.
©2018
287 pages ; 21 cm
Conversations with your boss -- Conversations with your coworkers -- Conversations when you're the boss -- Conversations with your job interviewer.
From the creator of the popular website Ask a Manager and New York magazine's work-advice columnist comes a witty, practical guide to navigating 200 difficult professional conversations--featuring all-new advice! There's a reason Alison Green has been called "the Dear Abby of the work world." Ten years as a workplace-advice columnist have taught her that people avoid awkward conversations in the office because they simply don't know what to say. Thankfully, Green does--and in this incredibly helpful book, she tackles the tough discussions you may need to have during your career.

HR on purpose : developing deliberate people passion

May 15, 2018
Browne, Steve, author.
Alexandria, Virginia : Society for Human Resource Management, [2017]
xxi, 151 pages ; 23 cm
Includes index.
"This is a collection of 24 essays about why how Human Resource Management professionals can develop people passion in organization"-- Provided by publisher.

Toyota kata : managing people for improvement, adaptiveness, and superior results

May 14, 2018
Rother, Mike.
New York : McGraw Hill, 2010.
xx, 306 pages : illustrations ; 24 cm
The situation. What defines a company that thrives long term? -- Know yourself. How are we approaching process improvement? ; Philosophy and direction ; Origin and effects of our current management approach -- The improvement kata : how Toyota continuously improves. Planning : establishing a target condition ; Problem solving and adapting : moving toward a target condition -- The coaching kata : how Toyota teaches the improvement kata. Who carries out process improvement at Toyota? ; The coaching kata : leaders as teachers -- Replication : what about other companies? Developing improvement kata behavior in your organization.
This game-changing book puts you behind the curtain at Toyota, providing new insight into the legendary automaker's management practices and offering practical guidance for leading and developing people in a way that makes the best use of their brainpower. -- Jacket.

Trump / Russia : a definitive history

May 9, 2018
Hettena, Seth, author.
Brooklyn : Melville House, 2018.
xxi, 262 pages ; 24 cm

Friend of a friend ... : understanding the hidden networks that can transform your life and your career

May 8, 2018
Burkus, David, 1983- author.
Boston : Houghton Mifflin Harcourt, 2018.
242 pages ; 22 cm
Find strength in weak ties -- See your whole network -- Become a broker and fill structural holes -- Seek out silos -- Build teams from all over your network -- Become a super-connector -- Leverage preferential attachment -- Create the illusion of majority -- Resist homophily -- Skip mixers--share activities instead -- Build stronger ties through multiplexity.
"What if the best way to grow your network ISN'T by introducing yourself to strangers at cocktail parties, handing out business cards, or signing up for the latest online tool, but by developing a better understanding of the existing network that's already around you? We know that it's essential to reach out and build your network. But did you know that it's actually your weaker or former contacts who will be the most helpful to you? Or that many of our best efforts at meeting new people simply serve up the same old opportunities we already have? We know that it's essential to reach out and build your network. But did you know that it's actually your weaker or former contacts who will be the most helpful to you? Or that many of our best efforts at meeting new people simply serve up the same old opportunities we already have? n this startling new look at the art and science of networking, business school professor David Burkus digs deep to find the unexpected secrets that reveal the best ways to grow your universe. Based upon entertaining case studies and scientific research, this practical and revelatory guide shares what the best networkers really do."-- Provided by publisher.

Political risk : how businesses and organizations can anticipate global insecurity

May 7, 2018
Rice, Condoleezza, 1954- author.
©2018
321 pages : illustrations ; 24 cm
The blackfish effect: 21st century political risk -- Move over, Hugo Chávez -- How we got here: mega trends in business, technology, and politics since the Cold War -- Mind games and groupthink: why good political risk management is so hard -- Moving beyond intuition: our political risk framework -- The art of boat spotting: understanding political risks -- Analyzing risks like a physicist -- The nuclear triad, the empty plane, and other ways to mitigate risks -- Zulu time: responding to crises -- Strengthening your political risk muscles.
Examines the topic of political risk, discussing the essential lessons, corrective measures, and counterintuitive insights for executives, entrepreneurs, and investors to navigate an uncertain, volatile world.

How women rise : break the 12 habits holding you back from your next raise, promotion, or job

May 4, 2018
Helgesen, Sally, 1948- author.
©2018
viii, 242 pages ; 24 cm
Includes index.
Part 1. On being stuck. Where we're coming from -- Where you are -- When women resist change -- Part 2. The habits that keep women from reaching their goals. The twelve habits -- Habit 1: Reluctance to claim your achievements -- Habit 2: Expecting others to spontaneously notice and reward your contributions -- Habit 3: Overvaluing expertise -- Habit 4: Building rather than leveraging relationships -- Habit 5: Failing to enlist allies from day one -- Habit 6: Putting your job before your career -- Habit 7: The perfection trap -- Habit 8: The disease to please -- Habit 9: Minimizing -- Habit 10: Too much -- Habit 11: Ruminating -- Habit 12: Letting your radar distract you -- Part 3. Changing for the better. Start with one thing -- Don't do it alone -- Let go of judgment -- Remember what got you here.
Ready to take the next step in your career ... but not sure what's holding you back? Read on. Leadership expert Sally Helgesen and bestselling leadership coach Marshall Goldsmith have trained thousands of high achievers--men and women--to reach even greater heights. Again and again, they see that women face specific and different roadblocks from men as they advance in the workplace. In fact, the very habits that helped women early in their careers can hinder them as they move up. Simply put, what got you here won't get you there ... and you might not even realize your blind spots until it's too late. Are you great with the details? To rise, you need to do less and delegate more. Are you a team player? To advance, you need to take credit as easily as you share it. Are you a star networker? Leaders know a network is no good unless you know how to use it. Sally and Marshall identify the 12 habits that hold women back as they seek to advance, showing them why what worked for them in the past might actually be sabotaging their future success. Building on Marshall's classic best seller What Got You Here Won't Get You There, their new book How women rise is essential reading for any woman who is ready to advance to the next level.

Rebel talent : why it pays to break the rules at work and in life

May 4, 2018
Gino, Francesca, author.
New York : Dey Street Books, [2018]
xvii, 283 pages ; 24 cm
Introduction: Marcia! -- Napoleon and the hoodie: the paradox of rebel status -- The dog named "Hot": a talent for novelty -- the vanishing elephant: a talent for curiosity -- The Hudson River is a runway: a talent for perspective -- Uncomfortable truths: a talent for diversity -- Coach Cheeks sings the national anthem: a talent for authenticity -- The secret of story: the transformative power of engagement -- Becoming a rebel leader: Blackbeard, "flatness," and the 8 principles of rebel leadership -- Conclusion: Risotto cacio e pepe -- Epilogue: Rebel action.
A behavioral scientist explores why "rebels" with unconventional outlooks who break the rules find the greatest success, discussing how they drive innovation and reinvention by defying the status quo.

Business plan in a day : prepare a polished professional business plan in just 24 hours!

May 2, 2018
Abrams, Rhonda M., author.
Palo Alto, California : PlanningShop, [2013]
xiv, 193 pages : illustrations ; 23 cm
Executive summary -- Company description -- Target market -- The competition -- Marketing and sales plan -- Operations -- Management structure -- Future development -- Financials.
Provides a template for developing a business plan in twenty-four hours, utilizing step-by-step checklists, worksheets, tools, and advice.

Business skills all-in-one

April 26, 2018
Hoboken, NJ : John Wiley & Sons, Inc., [2018]
xvii, 696 pages : illustrations ; 24 cm.
Includes index.
"7 books in 1"--Cover.
There are some things that will never go out of style, and good business skills are one of them. With the help of this informative book, youll learn how to wear multiple hats in the workplace no matter what comes your waywithout ever breaking a sweat.Compiled from eight of the best Dummies books on business skills topics, Business Skills All-in-One For Dummies offers everything you need to hone your abilities and translate them into a bigger paycheck. Whether youre tasked with marketing or accounting responsibilitiesor anything in betweenthis all-encompassing reference makes it easier than ever to tackle your job with confidence.

The self-employment survival guide : proven strategies to succeed as your own boss

April 19, 2018
Yocum, Jeanne, author.
Lanham : Rowman & Littlefield, [2018]
xv, 198 pages ; 23 cm
Foreword / by Rieva Lesonsky -- Introduction: an end and a beginning -- Now that you work for yourself -- Clients and workloads -- Financial expectations -- Potential roadblocks to success -- About the author and contributors -- Acknowledgements.

Linkedin for dummies

April 18, 2018
Elad, Joel, author.
©2018
xii, 359 pages : illustrations ; 24 cm.
Includes index.

PEAK : how great companies get their mojo from Maslow

April 18, 2018
Conley, Chip, author.
Hoboken, NJ : Wiley, [2017]
xxii, 292 pages : illustrations ; 23 cm
Revised and updated edition of the author's Peak, c2007.
"In the wake of a recession, Conley developed the principles of PEAK as an alternative operating manual for businesses based upon Abraham Maslow's iconic Hierarchy of Needs. In this 10-year anniversary edition, Conley gives the readers an updated version of PEAK and introduces how PEAK was instrumental in helping Airbnb live up to its potential. The completely revised and updated edition includes new PEAK Leadership practices that can assist any leader or leadership team to move their organization from mediocrity to excellence"-- Provided by publisher.

Lose the resume : land the job

April 18, 2018
Burnison, Gary, 1961- author.
Hoboken, New Jersey : John Wiley & Sons, Inc., [2018]
249 pages : illustrations ; 24 cm
Gone are the days of polishing up your resume and sending it out at random. At every level today, you need to "lose the resume" in order to land the right job. In other words, you have to learn to tell a story about yourself that speaks to your competencies, purpose, passion, and values. Lose the Resume, Land the Job shares the new rules of engagement: How you must think, act, and present yourself so you can win. Based on inner exploration drawn from the IP of the world's largest executive recruiting firm, the book gleans insights and stories (the good, the bad, and sometimes the ugly) from Korn Ferry recruiters across the globe who work with thousands of candidates each day. It helps you gain a deeper perspective on who you are, what youre passionate about, the cultures in which you fit, the kind of bosses you should work for, and where you can bring the most value to organizations.

The efficiency paradox : what big data can't do

April 17, 2018
Tenner, Edward, author.
©2018
xxxi, 282 pages ; 25 cm
"A bold challenge to our obsession with efficiency--and a new understanding of how to benefit from the powerful potential of serendipity Algorithms, multitasking, sharing economy, life hacks: our culture can't get enough of efficiency. One of the great promises of the Internet and big data revolutions is the idea that we can improve the processes and routines of our work and personal lives to get more done in less time than ever before. There is no doubt that we're performing at higher scales and going faster than ever, but what if we're headed in the wrong direction? The Efficiency Paradox questions our ingrained assumptions about efficiency, persuasively showing how relying on the algorithms of platforms can in fact lead to wasted efforts, missed opportunities, and above all an inability to break out of established patterns. Edward Tenner offers a smarter way to think about efficiency, showing how we can combine artificial intelligence and our own intuition, leaving ourselves and our institutions open to learning from the random and unexpected"-- Provided by publisher.

The myth of the nice girl : achieving a career you love without becoming a person you hate

April 17, 2018
Hauser, Fran, author.
©2018
xii, 206 pages ; 22 cm
Nice is your superpower -- Be ambitious and likeable -- Speak up assertively and nicely -- Give feedback directly and kindly -- Make decisions firmly and collaboratively -- Negotiate with strategy and empathy -- Invest in yourself and be a team player -- Set boundaries and be caring -- Multiply your superpower.
A guide for ambitious women who want to succeed without losing themselves deconstructs the double standards that label and hold back women, sharing anecdotes and strategies for sidestepping regressive stereotypes, cultivating confidence, and balancing personal and professional values.

Make it rain! : how to use the media to revolutionize your business & brand

April 16, 2018
Martin, Areva, author.
New York : Center Street, ©2018.
xiv, 254 pages : 22 cm
"What if you could get in front of millions of prospects with the avid endorsement of famous influencers--without spending a dime?It's happening right in front of you every day. Guest experts on TV, radio, podcasts, blogs, and live streaming are getting local and national exposure for their business and brand that they could never have afforded to reach with ads.For a decade, Areva Martin has used the media to build a huge platform that expanded the influence and power of her brand exponentially. Media appearances on Dr. Phil, Anderson Cooper 360, The Doctors, CNN, MSNBC, FOX, and more have virtually eliminated the need of a marketing budget for her thriving law firm and non-profit organization, while securing her place as one of America's most sought after thought leaders.In Make It Rain! Areva breaks the silence to reveal what insiders know about the power of media appearances to revolutionize a business and brand and get your core message out to the people who need it most. You'll learn how to: Match your brand to the right audience and media venues Craft pitches producers can't resist Jump on breaking news shows Pivot and speak in soundbites like the pros Amplify every interview with social media Turn appearances into platform and become a rainmaker. Never before have there been more ways to build a presence that matters. Whether you are the executive of a corporation, the author of an upcoming book, the owner of a rapidly growing small business, or the public face of a local nonprofit or association, if you have a business to build or people you want to help, nothing beats using the media to create the visibility, influence, and power you need. Are you ready to Make It Rain!?"-- Provided by publisher.

What did we know? What did we do? : making decisions in large organizations

April 16, 2018
Herzner, Fred author.
Westlake, OH : Smart Business Network, [2017]
176 pages : illustrations ; 24 cm
The big leagues -- The doomsday event -- United Airlines Flight 232 -- Then and now -- Money and values : the elephants in the room -- Organizational culture -- How and why decisions are made -- UA232 : the chain of events -- Principles -- A good "bad" example : BP oil spill -- Another good "bad" example : GM ignition switch -- A really bad example -- Self-inflicted wounds -- Leadership -- The "three worlds" -- Raising issues -- Everything=nothing -- Formulating a plan -- Trust but verify -- The personal side of the personal world -- If you read nothing else, read this.
"In July 1989, United Airlines Flight 232 crashed in Sioux City, Iowa. One hundred and eleven people lost their lives and numerous others were seriously injured. The accident was initiated by a small metallurgical defect in an engine rotating part. That engine was manufactured by General Electric Aircraft Engines. When Fred Herzner learned of the fateful crash, he immediately had a suspicion that a problem he had been working on as a member of the GE engineering team may have initiated the event. When it was confirmed, Herzner questioned what he and the others might have done to break the chain of events that led to the accident. This led him on a quest to understand how decisions get made in large organizations and develop principles which could be used to help large organizations avoid being involved in events which might threaten people's lives and have grave consequences for both the organization and the people in them. In What Did We Know? What Did We Do? Making decisions in large organizations, Herzner shares his personal experience and uses other major disasters, such as the BP oil spill and Flint, Michigan water crisis as a means to benchmark his principles. He explains how values and culture influence the decision process and how individuals interact with the organization, and vice versa. And, Herzner challenges readers to learn from these painful lessons and implement a new set of behaviors which, hopefully, will keep such devastating events from happening again"--Provided by publisher.

Don't bullsh*t yourself! : crush the excuses that are holding you back

April 12, 2018
Taffer, Jon, author.
©2018
213 pages ; 22 cm
Introduction: I don't embrace excuses, I embrace solutions -- Excuse #1: Fear -- Excuse #2: Knowledge -- Excuse #3: Time -- Excuse #4: Circumstances -- Excuse #5: Ego -- Excuse #6: Scarcity -- A final word.
Jon Taffer, host of Spike TV's Bar Rescue, teaches you how to stop fooling yourself and turn your excuses into solutions to improve your life and business. Taffer breaks excuses down into six major categories, illustrating them with real-life examples such as Marcus Luttrell, the lone survivor of a SEAL team mission in Afghanistan who barely escaped Taliban territory, and Christine King, founder and CEO of Your Best Fit, who, despite being paralyzed in a horrific boating accident, went on to build a successful fitness company. These inspiring stories, combined with Taffer's own experiences, will give you the confidence to identify and face your own excuses head-on.

Being boss : take control of your work & live life on your own terms

April 9, 2018
Shannon, Kathleen, author.
Philadelphia, Pa. : Running Press, [2018]
200 pages : color illustrations ; 24 cm
Includes index.
Offers guidance for creative entrepreneurs on the proper mindset, habits, and financial practices for being successful in business and life.

50 ways to get a job : an unconventional guide to finding work on your terms

April 9, 2018
Aujla, Dev, author.
New York, New York : TarcherPerigee, [2018]
xxv, 224 pages ; 19 cm
Starting -- Finding your purpose -- Overwhelmed -- Learning new skills -- Networking -- Stuck -- Applying for jobs -- Interviewing -- Happy.
"Based on the popular website of the same name, a guide to finding the right job while maintaining your sanity in the process. 50 Ways to Get a Job will keep you poised, on-track, and motivated right up to landing your dream career"--Provided by publisher.

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